14 October, 2022 by Kirsten Tanner

Google This Week: YouTube Handles, Looker Studio, & More
A lot of interesting things happened at Google this week with YouTube…
15 September, 2022 by Marius Sprong

Getting Started with Google Free Product Listings: Webinar Recap
During our recent Data-Driven Digital community webinar, we addressed Google’s Free Product…
5 September, 2022 by Benoit Weber

GA4 Alerts: How to Setup GA4 Custom Alerts
Creating GA4 Alerts in Google Analytics 4 is considered best practice for…
31 August, 2022 by Benoit Weber

Timeline of GA4: Google Analytics 4 Release Date & News
The questions When was Google Analytics 4 released? and When will GA4…
23 August, 2022 by Kirsten Tanner

GA4 vs Adobe Analytics: A Complete Comparison
In today’s world, it’s hard to find a business without any digital…
16 August, 2022 by Kirsten Tanner

Performance Max Campaigns – Are They The Future Of Google Ads?
Google defined Performance Max as “a new way to buy Google ads”…
9 August, 2022 by Amanda King

SEO budgets and convincing your leadership to give you more
SEO budgets and convincing your senior leadership team to give you more…
8 August, 2022 by Kirsten Tanner

Google Analytics 4 Benefits – all you need to know
As one of the most important developments from Google in recent years,…
3 August, 2022 by Amanda King

Winning People Over to Your SEO Strategies
SEO for many people can be a nebulous and strange discipline that…
26 July, 2022 by Kirsten Tanner

We’re Shortlisted in the B&T Women in Media Awards
We are proud to learn that In Marketing We Trust has been…
11 July, 2022 by Amanda King

GA4 SEO reporting: Beyond the implementation – how to change mindsets around reporting
A lot of us in the industry remember the last Google Analytics…
4 July, 2022 by Kirsten Tanner

Use GA4 + BigQuery as your Customer Data Platform
Building a robust Customer Data Platform (CDP) has become essential for any…
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Digital Digest
Weekly updates on the digital marketing news you need to know, including data reform, AI, cookie deprecation and platform updates.