3 min read

Find last weeks top reads about Social Media and how changes and innovations can help or affect your business. We look forward to your comments and feedback
 
1) How to Measure Social Media ROI6
Why it Matters? One of the most common issues clients have with Social Media campaigns is the lack of visibility in the returns they receive. Here is 5 methods of tracking your social media campaigns to give you and your clients peace of mind.
Importance Level: 6/10
2) Five Ways to Handle Negative Online Reviews5
Why it Matters? Negative reviews can be difficult to deal with, especially for small businesses. For industries where reputation is everything, particularly sales, find out how you can deal with these negative reviews and potentially turn them around in your favour.
Importance Level: 5/10
3) Better, Not More: 3 Ways to Maximize Email Marketing Data5
Why it Matters? Analyse how spamming your customers is not an effective way of spending your time. How can you convert more customers while sending less emails.
Importance Level: 5/10
 
4) Google Says Don’t Delete Your Disavow File Prior To Uploading A New One3
Why it Matters? Learn what implications there are for deleting a disavow file. Hear from Google’s Matt Cutts on the correct method of updating your websites disavow file.
Importance Level: 3/10
 
5) Getting Reviews the Right Way for Local Businesses3
Why it Matters? After learning how to remove those negative reviews above, find out how to build positive reviews the right way. Reviews drive the local traffic and have a number of similar influences as other SEO factors such as link building or social signals.
Importance Level: 3/10

Kirsten Tanner

Kirsten Tanner

Editor in Chief at In Marketing We Trust. Passionate about content marketing and dogs. Loves creating long-form, evergreen and 10x content. Is mentioned in Guy Kawasaki's latest book.

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